Small Business Marketing Resources

Legal Policies Your Website Should Have

Legal Policies Your Website Should Have

It's hard to escape the unending sea of consent check boxes that bombard you when browsing online. Legal policies are everywhere on websites today. Whether it's long scrolls through terms of service, or pop-ups asking to collect your personal data. We've all hastily...

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What’s the Best Web Browser for Me?

What’s the Best Web Browser for Me?

How did you end up with the web browser you're using today? Did you choose it for a particular feature that makes your life easier? Maybe it's just a popular name that you trust or perhaps it simply came with your computer? However you ended up with your web browser,...

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What’s the Best Website Platform for Your Business?

What’s the Best Website Platform for Your Business?

When it comes to representing your business online, how do you know what the best website platform is? There are lots of good options to choose from, but which makes the most sense for your business? Whether you're building the site yourself or working with a...

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ADA Compliance and Your Website

ADA Compliance and Your Website

Being online has become second nature for many of us. We've become so accustomed to it, that a even the smallest issues - like a hard to use menu - can be frustrating. For those with disabilities, navigating the Internet can be considerably more challenging. Try to...

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3 Ways to Build an Effective Email Subscriber List

3 Ways to Build an Effective Email Subscriber List

Did you know that on average, email marketing has a 3800% return on investment? (Quicksprout) That means that for every $1 spent on email marketing, it averages a return of about $38. That's why email marketing is an exceptionally useful tool for small and large...

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What is WordPress Site Health?

What is WordPress Site Health?

You may have noticed that WordPress now includes a tool called "Site Health." It was introduced as a way to provide information about security and performance issues a website may be experiencing. It alerts the site owner to problems that may have gone otherwise...

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How to Manage Passwords Securely and Easily

How to Manage Passwords Securely and Easily

So much of our lives are stored online today. Our businesses accounts, personal records, emails, and banking details are all stored online. And what's the key to this sensitive information? Our passwords. The more accounts that we accumulate, the more passwords we...

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The Best Types of Content for Engagement

The Best Types of Content for Engagement

Content creation has become a major part of establishing a solid brand, as well as attracting new clients. Users want quality content that conveys a tailored message in the most digestible and engaging way possible. Appealing content can not only help to lend...

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How To Improve Your Search Ranking

How To Improve Your Search Ranking

How important is search ranking in 2020? What is SEO? What can I do to improve my site's ranking? One of the most important things about your website is how easy it is for people to find it. You've probably come across the term "SEO" somewhere in your adventures as a...

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3 Essential Elements of a Good Website

3 Essential Elements of a Good Website

What makes a website a good one? What makes you want to come back to a site? Better yet - what makes you decide not to visit a site again? So much of our lives happens online nowadays. From seeing a friend's new dog on Instagram, to reading a review for a new vacuum...

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